Hacker-Proof Security Practices

Posted by Renato Cruz Sogueco | Apr 26, 2015 | Articles, Floral Management Plugged In, Florist Point of Sale Systems, Security, Technology | 0 |

Security is a big deal. If you don’t agree with me, then you’re going to a be a likely victim to a malicious hack! As with most things technology, data loss is preventable just by completing a few easy, painless tasks that should become habit at your business. In this article, we discuss how to easily create supremely hard passwords (for hacker not you) that you can easily recall — and even change on a monthly basis, we recommend upgrading and burying Windows XP (if you still running it), free antivirus and malware software and the scoop on two-factor authentication — the absolute best way to secure data.

Click here to download the April 2015 Floral Management Plugged In article

About The Author

Renato Cruz Sogueco

husband, father, writer, technologist, organic farmer, golfer, artist, skier, scout leader, fisherman, patron of the arts, foodie, traveler, great friend, pianist, aquaponics grower, beekeeper, lumberjack, sailor, gadget hound, ballroom dancer, handyman

Introduction

Hello! I’m Renato and serve as Vice President of Digital Strategy and Education at BloomNet, a premier florist services company. My primary role is to serve BloomNet’s member florists by developing customized services and solutions focusing on search engine optimization (SEO), search engine marketing (SEM), social media, content marketing and mobile strategy to help them build web sales and engage customers. I also serve as lead educator for new technology, digital marketing strategy and business, consumer and demographic trends at the Floriology Institute in Jacksonville, FL.

Prior, I served as Chief Information Officer (CIO) for the Society of American Florists (SAF), the floral industry’s trade organization providing marketing, technology and government relations for flower growers, suppliers, wholesalers and retailers.

I regularly evangelize technology and marketing benefits and best practices through a weekly blog at floriologyinstitute.com, a monthly column in Floriology magazine, articles in state and regional floral association publications, presentations at floral industry events, monthly webinars, on social media and chat (yes, on the phone) with BloomNet members to help solve their challenges.

I served as an active volunteer for the American Society of Association Executives (ASAE) where I chaired the ASAE Technology Council, was a founding member of the Young Professionals Committee and continue to be active as a Diversity Executive Leadership Scholar (DELP).