pinterest logoIf you read and implemented our advice in the September-October Floriology issue about starting a Pinterest account, you should now have several Boards showcasing segments of your business, loaded with Pins of your best products. In this issue, we pick up where we left off and share with you more advanced practices in building and boosting your Pinterest presence.

Last issue, we discussed the importance of installing a Save button on your website so Pinterest users can begin sharing your Pins on their Boards—which hopefully will then be re-pinned by their own Followers. Begin using these buttons yourself to save Pins you’d like to promote on your own Boards. Make it a habit to do this every time you post new products on the website to keep your Pinterest presence updated.

Download the entire article “Optimizing Your Pinterest Presence” in the Floriology November-December 2017 issue here.